Maji's Brand Identity

White branded cap with turquoise logo placed on fresh lemons in a red bowl
White branded cap with turquoise logo placed on fresh lemons in a red bowl
White branded cap with turquoise logo placed on fresh lemons in a red bowl

project overview

Maji's started as a side hustle for a local business woman. After the redesign, she has seen a growth of 50+ clients. She needed a redesign of her brand identity with something more modern and professional I wanted to incorporate her alternative, goth vibe into the design. This is seen in the black and red color scheme as well as font commonly used for horror movies in the 80s.

project type

Brand Identity

year

2024

my role

Graphic Designer

client

Maji's

Minimalist lemon product photo with glass cup on pastel yellow background
Minimalist lemon product photo with glass cup on pastel yellow background
Minimalist lemon product photo with glass cup on pastel yellow background
Single fresh lemon isolated on clean yellow backdrop
Single fresh lemon isolated on clean yellow backdrop
Single fresh lemon isolated on clean yellow backdrop
Yellow bowl filled with lemons on bright yellow background for lifestyle branding
Yellow bowl filled with lemons on bright yellow background for lifestyle branding
Yellow bowl filled with lemons on bright yellow background for lifestyle branding